Our Services
Sensory Testing
Our professional sensory testing studio, with comprehensive facilities for sample preparation and anonymisation, helps assess a product before launch or during further development.
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Qualitative Research
In-depth interviews, focus groups, product testing and ethnographic methods reveal motivations, attitudes and barriers that numbers often cannot show.
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Quantitative Research
Surveys, representative studies and statistical analyses provide accurate data for decisions about products, brands, services and public opinion.
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Other Services
B2B research,
Desk research,
Mystery shopping
and many other methods.
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Desk research,
Mystery shopping
and many other methods.
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A Comprehensive Research Approach
Drawing on many years of experience in qualitative, quantitative and mixed-method market research, we can offer not only a broad range of methods, but above all a comprehensive approach: from identifying needs and designing the solution, through complete research preparation and fieldwork, to subsequent data analysis and presentation, together with our recommendations for the next strategic steps.
Our Areas of Expertise
We cover a broad spectrum of market research and public opinion research tools and are ready to provide our services for:
Food and Beverages Open or close FAQ item
- Dairy products
- Bakery products
- Alcoholic and non-alcoholic beverages
- Confectionery and snacks
- Fruit and vegetables
- Fast food
Tobacco Products and Alternatives Open or close FAQ item
- Conventional cigarettes
- Heated tobacco
- Electronic cigarettes
Other FMCG Open or close FAQ item
- Laundry care products
- Household cleaning products
- Cosmetics
- Other chemical and electronic products
Healthcare and Medical Research Open or close FAQ item
Research across the full spectrum of indications and with a wide range of target groups:
- Physicians, including KOLs
- Pharmacists
- Patients and patient organisations
- Healthcare payers and regulatory authorities
Retail and Shopping Centres Open or close FAQ item
- Audits
- Customer satisfaction
Financial and Telecommunications Services Open or close FAQ item
- Financial literacy and use of financial instruments
- Non-bank financial services
- Image of financial institutions
- Testing individual services offered by mobile operators
- Image of telecommunications operators
Automotive Open or close FAQ item
- Satisfaction studies
- Concept tests
- Car clinics
Public Opinion Research Open or close FAQ item
- European affairs
- Travel
- Labour market
Mareco Research Studio
We have built our own professional studio in Prague's Palmovka district for qualitative research and sensory testing. We offer modern technical facilities, comfort for clients and respondents, and maximum flexibility when delivering research projects.
Flexible Research Space
A versatile studio adapted for focus groups, individual interviews and sensory tests.
Comfortable Client Facilities
Separate client rooms with a one-way mirror, online streaming and comfortable research observation.
Professional Technical Equipment
Complete audiovisual technology, digital recording, streaming and technical solutions tailored to each project.
Specialists in Sensory Testing
A fully equipped testing facility with a kitchen, sample anonymisation and standardised testing conditions.
Studio Hire
Our studio, including all equipment, is also available to hire for your own studio projects. Interested? Contact us via the contact page.
Experienced Research Professionals
Technology matters, but people are the key. Our team consists of experienced market research professionals who look forward to working with you.
Michal Bárta
CEO and co-founder of the company, with experience in developing international cooperation and managing quantitative and qualitative research projects, particularly in sensory testing.
Tomáš Klíma
A qualitative research expert with more than 20 years of experience delivering the company's key projects, particularly in FMCG and healthcare.
Jan Trojáček
A specialist in quantitative market and public opinion research, with experience managing projects in financial services, FMCG and other sectors, including technical data collection in the field and in the studio.
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